IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
2 Results Found Subscribe to search results
00IIE
Print
1. 
Cover image for Drucker on marketing : lessons from the world's most influential business thinker
Drucker on marketing : lessons from the world's most influential business thinker
by 
Cohen, William A., 1937-
Format: 
Books
Publication Date 
2013
Excerpt: 
comprehensive look at the marketing wisdom of one of modern history's most influential business thinkers.
Available: Copies:
2. 
Cover image for The 22 immutable laws of marketing : violate them at your own risk
The 22 immutable laws of marketing : violate them at your own risk
by 
Ries, Al.
Format: 
Books
Publication Date 
1993
Excerpt: 
face of conventional, but not always successful, wisdom. The Law of Candor: Tell the consumer your
Available: Copies:
Limit Search Results
Access Level
Author
Format
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location