The annual 2013/14 : advertising, media, marketing and branding / Maggs, Jeremy.

The annual 2011/12 : advertising, media, marketing and branding / Maggs, Jeremy.

The annual 2012/13 : advertising, media, marketing and branding. Maggs, Jeremy.

The annual 2010/11 : advertising, media, marketing and branding / Maggs, Jeremy.

The annual 2009/10 : advertising, media, marketing and branding / Maggs, Jeremy.

The annual 2008 : advertising, media, marketing and branding / Maggs, Jeremy.

The annual 2007 : advertising, media, marketing and branding / Maggs, Jeremy.

media ; Financing and shaping the media : advertising, public relations, and marketing communications

"marketing" roles -- Community managers and customer service 2.0 -- Socialization of communication and

, viral marketing, intellectual property rights, blogs, the Patriot Act, [and] media ethics. -Back cover.

, stardom and marketing -- PART II. Media practices -- 10. Research -- Case study : researching mobile phone

: Making films outside the mainstream -- 30. Advertising and marketing.