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1. 
Cover image for The visionary package : using packaging to build effective brands
The visionary package : using packaging to build effective brands
by 
Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol052/2004057787.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol059/2004057787.html
Publisher description http://catdir.loc.gov/catdir/description/hol054/2004057787.html
Format: 
Books
Publication Date 
2005
Excerpt: 
beginning ; A key marketing tool ; Branding the package ; Enter the package designer ; Packaging = branding
Available: Copies:
2. 
Cover image for This end up : original approaches to packaging design.
This end up : original approaches to packaging design.
by 
Mono (Firm)
Format: 
Books
Publication Date 
2003
Excerpt: 
"The pressure on packaging designers to create innovation, attraction and distinction for a product
Available: Copies:
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