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1. 
Cover image for What I didn't learn in business school : how strategy works in the real world
by 
Barney, Jay B.
Format: 
Books
Publication Date 
2010
Excerpt: 
What I didn't learn in business school : how strategy works in the real world / Barney, Jay B.
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2. 
Cover image for Creating market insight : how firms create value from market understanding
by 
Smith, Brian D. (Brian David), 1961-
Format: 
Books
Publication Date 
2008
Excerpt: 
. How well do you understand your business environment? -- Ch. 4. What does market insight look like
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3. 
Cover image for Visible thinking : unlocking causal mapping for practical business results
by 
Bryson, John M. (John Moore), 1947-
Format: 
Books
Publication Date 
2004
Excerpt: 
Visible thinking : unlocking causal mapping for practical business results / Bryson, John M. (John
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