by
Bothma, Neels.
Format:
Books
Publication Date
2013
Excerpt:
The product in a marketing context -- Product gap analysis, differentiation and positioning
by
Riezebos, H. J., 1960-
Format:
Books
Publication Date
2012
Excerpt:
architecture conclusions -- Checklist 1 Summary of the internal analysis -- 4.Target Group Analysis (Step 3
by
Dutta, Kirti.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html
Format:
Books
Publication Date
2012
Excerpt:
-- Situational analysis -- Analysis of differentiation possibilities -- Selecting the strategy -- Guiding
by
Riezebos, H. J., 1960-
Format:
Books
Publication Date
2003
Excerpt:
1. The history of the brand -- 2. The choice for a brand strategy -- 3. Analysis of the branded
by
Afuah, Allan.
Table of contents http://catdir.loc.gov/catdir/toc/fy036/2002154341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1367032
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=010080131etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010080131&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0613/2002154341-d.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1367032
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=010080131etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010080131&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0613/2002154341-d.html
Format:
Books
Publication Date
2003
Excerpt:
Regularities, and Innovation Strategy -- Choosing a Profit Site: Dynamic Competitive Analysis -- Strategic
by
Knapp, Duane E.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00268911.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00268911.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00268911.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00268911.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00268911.html
Format:
Books
Publication Date
2000
Excerpt:
-- Market Research and Competitive Trends -- Technology Migration Analysis -- Concluding the Brand
by
Afuah, Allan.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0639/97009641-d.html
Format:
Regular print
Publication Date
1998
Excerpt:
-- Choosing a profit site: dynamic competitive analysis -- Strategic choice or environmental determinism
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