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000IIE
Print
1. 
Cover image for Moment of truth : redefining the CEO's brand management agenda
by 
Bauer, Andreas.
Format: 
Books
Publication Date 
2006
Excerpt: 
Chief executive officers.
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2. 
Cover image for Product leadership : pathways to profitable innovation
by 
Cooper, Robert G. (Robert Gravlin), 1943-
Format: 
Books
Publication Date 
2005
Excerpt: 
management -- 9. Taking action - executive summary -- App. Effectively run gate meetings - a good procedure.
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3. 
Cover image for Innovation management : strategies, implementation and profits
by 
Afuah, Allan.
Format: 
Regular print
Publication Date 
1998
Excerpt: 
provides guidance for executives and managers looking to understand the value of innovation."--Jacket.
Available: Copies:
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