Reputation management : the key to successful public relations and corporate communication /

Exploring public relations : global strategic communication / Tench, Ralph, author.

BUSINESS & ECONOMICS / Industries / Media & Communications Industries.

-- Employee relations -- Community relations -- Government relations -- Consumer relations -- International

International communications strategy : developments in cross-cultural communications, PR and

International public relations : negotiating culture, identity, and power / Curtin, Patricia A

International and intercultural public relations : a campaign case approach / Parkinson, Michael G.

) -- International context of public relations -- Public relations theories -- an applied overview : systems theories

relations; international communications; sponsorship; pressure groups; corporate social responsbility; and