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1. 
Cover image for Principles of strategic communication
by 
Holtzhausen, Derina Rhoda, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Principles of strategic communication / Holtzhausen, Derina Rhoda, author.
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2. 
Cover image for Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Exploring public relations : global strategic communication / Tench, Ralph, author.
Available: Copies:
3. 
Cover image for This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in marketing.
Available: Copies:
4. 
Cover image for The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
Communication in marketing.
Available: Copies:
5. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs
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6. 
Cover image for Putting the public back in public relations : how social media is reinventing the aging business of PR
by 
Solis, Brian.
Format: 
Books
Publication Date 
2010 2009
Excerpt: 
Putting the public back in public relations : how social media is reinventing the aging business of
Available: Copies:
7. 
Cover image for Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Communication Technician -- Expert Prescriber -- Communication Facilitator -- Problem-Solving Facilitator
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by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
2006
Excerpt: 
The marketer's guide to public relations in the 21st century / Harris, Thomas L., 1931-
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9. 
Cover image for Effective personal communication skills for public relations
by 
Green, Andy, 1958-
Format: 
Electronic Resources
Publication Date 
2006
Excerpt: 
Effective personal communication skills for public relations / Green, Andy, 1958-
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10. 
Cover image for Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Introduction -- The psychology of public relations communication -- Marketing public relations -- The public
Available: Copies:
11. 
Cover image for Corporate communications : a 21st century primer
by 
Fernandez, Joseph, 1968-
Format: 
Books
Publication Date 
2004
Excerpt: 
Corporate communications : a 21st century primer / Fernandez, Joseph, 1968-
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12. 
Cover image for Public Relations in Practice.
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public Relations in Practice. Gregory, Anne.
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