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1. 
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Communications research : foundational methods / Anders Gronstedt and Clarke L. Caywood-- Communications research
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2. 
Cover image for An overview of the public relations function
An overview of the public relations function
by 
Bowen, Shannon A.
Format: 
Books
Publication Date 
2010
Excerpt: 
effectiveness ; Identifying and prioritizing stakeholders and publics ; Public relations research: the key to
Available: Copies:
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