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1. 
Cover image for Exploring public relations : global strategic communication
Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
-- Corporate image, reputation and identity -- Public relations, propaganda and the psychology of persuasion
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2. 
Cover image for Becoming a public relations writer : a writing workbook for emerging and established media
Becoming a public relations writer : a writing workbook for emerging and established media
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
Persuasion -- Persuasion -- Historical Roots -- Research on Persuasion -- Social Psychology Research
Available: Copies:
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