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1. 
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
Communication in marketing.
Available: Copies:
2. 
Cover image for Corporate communications : a 21st century primer
Corporate communications : a 21st century primer
Corporate communications : a 21st century primer
by 
Fernandez, Joseph, 1968-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
, customer relationship management, consumer marketing and marketing strategy. It will be of equal value to
Available: Copies:
3. 
Cover image for Public relations : South African perspectives
Public relations : South African perspectives
Public relations : South African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
, public relations and relationship management -- Public relations, marketing and the media -- Internal
Available: Copies:
4. 
Cover image for The big idea
The big idea
The big idea
by 
Jones, Robert, 1957 July 15-
Format: 
Books
Publication Date 
2001 2000
Excerpt: 
Relationship marketing.
Available: Copies:
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