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1. 
Cover image for Promotion : advertising, publicity, personal selling, sales promotion
Promotion : advertising, publicity, personal selling, sales promotion
by 
Stanley, Richard E.
Format: 
Books
Publication Date 
1982
Excerpt: 
Promotion : advertising, publicity, personal selling, sales promotion / Stanley, Richard E.
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2. 
Cover image for Public relations writing : form and style
Public relations writing : form and style
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Copywriting for out-of-home media -- Copywriting for sales promotion -- Conclusions -- Exercises -- Chapter 14
Available: Copies:
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