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1. 
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
advertising -- Public relations and selling -- Public relations and research -- The practice of public
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2. 
Cover image for The public relations writer's handbook : the digital age
The public relations writer's handbook : the digital age
by 
Aronson, Merry.
Table of contents only http://www.loc.gov/catdir/toc/ecip077/2006101785.html
Format: 
Books
Publication Date 
2007
Excerpt: 
communication and official statements : preparing for a crisis -- 14. Program writing : selling your concept to
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