Be your own best publicist : how to use PR techniques to get noticed, hired, and rewarded at work /

disaggregated / Donnalyn Pompper -- 4.Gendered performance and identity work in PR consulting relationships: a

interaction / Sara E. Smith, Clarke L. Caywood -- Immersive 3-D virtual worlds: Avatars at work / Anders

: how are your deliverables coming along? -- The final presentation : your hard work comes together

-- Comment on blogs to get your viewpoint out there -- Work with the bloggers who talk about you -- Bloggers

-- Overflow Your Jug -- Take Your Hunches to Lunch -- Work, Work -- and Work -- Be a Professor of Public

. PR and academia -- 12. Lobbying, public affairs, politics, and government PR -- 13. Does PR work and

personal link with those who make your business work. You can reach niche buyers with targeted messages

Maturity -- Practitioners of Public Relations -- Objectives -- Number and Distribution -- Where They Work

: making them work -- Dealing with figures and abbreviations -- Keep it short, simple-and plain -- Writing

Strategies Work -- Campaigns -- Crisis and Credibility -- Public Relations Practice and a World View.

your own internal public relations team and how to put that team to work.