2 Results Found
00IIE
1.
by
Tungate, Mark, 1967-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0511/2005012312.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2005012312-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005012312-d.html
Format:
Books
Publication Date
2005
Excerpt:
-- Emotional baggage; a brand in a bottle -- Retro brands retooled -- Climbing out of a trench; the art of
2.
by
Arens, William F.
Format:
Electronic Resources
Publication Date
2002
Excerpt:
commercials -- Creative strategy and the creative process -- Creative execution: art and copy -- Producing ads
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