by
Roberts-Lombard, Mornay, editor.
Format:
Books
Publication Date
2024
Excerpt:
customers are more empowered and brand loyalty is eroding, will have to move to Relationship Marketing (RM
by
Roberts-Lombard, Mornay, editor.
Format:
Books
Publication Date
2018
Excerpt:
customers are more empowered and brand loyalty is eroding, will have to move to Relationship Marketing (RM
by
Wreden, Nick.
ebrary http://site.ebrary.com/id/10096170
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html
Table of contents http://catdir.loc.gov/catdir/toc/ecip056/2005001872.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005001872-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005001872-d.html
Format:
Books
Publication Date
2005
Excerpt:
; Keeping the faith: making loyalty programmes work ; Future of loyalty programmes: trends with the most
by
Blattberg, Robert C., 1942-
Format:
Books
Publication Date
2001
Excerpt:
Customer loyalty.
by
Lovelock, Christopher H.
Format:
Books
Publication Date
1996
Excerpt:
Shostack -- Loyalty-Based Management / Frederick F. Reichheld -- Boston Center for Adult Education