IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
4 Results Found Subscribe to search results
0000IIE
Print
1. 
Cover image for Relationship marketing and customer relationship management
Relationship marketing and customer relationship management
Relationship marketing and customer relationship management
by 
Roberts-Lombard, Mornay, editor.
Format: 
Books
Publication Date 
2024
Excerpt: 
Relationship marketing and customer relationship management / Roberts-Lombard, Mornay, editor.
Available: Copies:
2. 
Cover image for Relationship marketing and customer relationship management
Relationship marketing and customer relationship management
Relationship marketing and customer relationship management
by 
Roberts-Lombard, Mornay, editor.
Format: 
Books
Publication Date 
2018
Excerpt: 
Relationship marketing and customer relationship management / Roberts-Lombard, Mornay, editor.
Available: Copies:
3. 
Cover image for The lovemarks effect : winning in the consumer revolution
The lovemarks effect : winning in the consumer revolution
by 
Roberts, Kevin, 1949-
Format: 
Books
Publication Date 
2006
Excerpt: 
The lovemarks effect : winning in the consumer revolution / Roberts, Kevin, 1949-
Available: Copies:
4. 
Cover image for Customer equity : building and managing relationships as valuable assets
Customer equity : building and managing relationships as valuable assets
by 
Blattberg, Robert C., 1942-
Format: 
Books
Publication Date 
2001
Excerpt: 
Customer equity : building and managing relationships as valuable assets / Blattberg, Robert C
Available: Copies: