Strategic selling : secrets of the complex sale / Miller, Robert B. (Robert Bruce), 1931-

Promotion : advertising, publicity, personal selling, sales promotion / Stanley, Richard E.

Magnetic selling : develop the charm and charisma that attract customers and maximize sales / Bly

Achieving excellence in selling : the South African approach / Blem, Norman.

Achieving excellence in selling : the South African approach / Blem, Norman.

planning -- Advertising -- Media management -- Personal selling: a relational approach -- Sales promotion

planning -- Advertising -- Media management -- Personal selling: a relational approach -- Sales promotion

, ethical, and economical aspects of advertising and promotion -- Personal selling (online).

-of-purchase communications, and signage -- Personal selling.

planning -- Chapter 5. Personal selling -- Chapter 6. Public relations and word-of-mouth management

Sponsorships -- 22 Packaging, Point-of-Perchase Communications, and Signage -- 23 Personal Selling.

-- Effects on Product Costs and Prices -- Summarizing Economic Effects -- 22. Personal Selling (Online).