4 Results Found
0000IIE
1.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012
Excerpt:
Social, Ethical, And Economic Aspects of Advertising and Promotion -- Advertising and Promotion Ethics
2.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2009
Excerpt:
Chapter 11: Evaluation of Broadcast Media Chapter 12: Evaluation of Print Media Chapter 13: Support Media
3.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
advertising and promotion -- 22. Evaluating the social, ethical, and economic aspects of advertising and
4.
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2004
Excerpt:
the Social, Ethical, and Economic Aspects of Advertising and Promotion.
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