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1. 
Cover image for Customer sense : how the 5 senses influence buying behavior
Customer sense : how the 5 senses influence buying behavior
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Psychological aspects.
Available: Copies:
2. 
Cover image for Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2010
Excerpt: 
New products -- Psychological aspects.
Available: Copies:
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