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1. 
Cover image for Social marketing to protect the environment : what works
by 
McKenzie-Mohr, Doug, 1959-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Reducing emissions -- Reducing water use -- Reducing energy use -- Section IV: Going forward. Concluding
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2. 
Cover image for Social marketing : influencing behaviors for good
by 
Lee, Nancy, 1932-
Format: 
Books
Publication Date 
2011
Excerpt: 
, and Creative Strategies -- Marketing Highlight. Rock the Bulb: Puget Sound Energy's Campaign for
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