Search Results for Consumers

Digital marketing analytics : making sense of consumer data in a digital world

Hemann, Chuck, author.

Format:

Books

Publication Date

2018

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Digital marketing analytics : making sense of consumer data in a digital world / Hemann, Chuck

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Social media marketing : theories & applications

Dahl, Stephan, author.

Format:

Books

Publication Date

2015

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Tribal Mainstream -- Tribes or Brand Communities -- ThinkBox: Tribal Consumers -- Tribal Consumers and

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Social media marketing

Tuten, Tracy L., 1967- author.

Format:

Books

Publication Date

2015

Excerpt:

-- Social consumers -- Network structure and group influence in social media -- The four zones of social

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Social media intelligence

Moe, Wendy.

Format:

Books

Publication Date

2014

Excerpt:

Consumers -- Research.

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Social media analytics : effective tools for building, intrepreting, and using metrics

Sponder, Marshall.

Format:

Books

Publication Date

2012

Excerpt:

Consumer profiling.

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Winning the story wars : why those who tell--and live--the best stories will rule the future

Sachs, Jonah, author.

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- Psychology.

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Socialnomics : how social media transforms the way we live and do business

Qualman, Erik, 1972-

View this book online, via DawsonERA, both on- and off-campus
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=018650159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

for consumers to obtain; Learn how successful businesses are connecting with consumers like never

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