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1. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Winning the story wars : why those who tell--and live--the best stories will rule the future /
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2. 
Cover image for Digital marketing analytics : making sense of consumer data in a digital world
Digital marketing analytics : making sense of consumer data in a digital world
by 
Hemann, Chuck, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop the
Available: Copies:
3. 
Cover image for The participatory cultures handbook
The participatory cultures handbook
by 
Delwiche, Aaron Alan.
Format: 
Books
Publication Date 
2013
Excerpt: 
The participatory cultures handbook / Delwiche, Aaron Alan.
Available: Copies:
4. 
Cover image for Digital futures for cultural and media studies
Digital futures for cultural and media studies
by 
Hartley, John, 1948-
Format: 
Books
Publication Date 
2012
Excerpt: 
Digital futures for cultural and media studies / Hartley, John, 1948-
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5. 
Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics
Social media analytics : effective tools for building, intrepreting, and using metrics
by 
Sponder, Marshall.
Format: 
Books
Publication Date 
2012
Excerpt: 
-- Convergence: mashing up data from disparate sources -- Where we're going: the future of social media analytics.
Available: Copies:
6. 
Cover image for Sport beyond television : the internet, digital media and the rise of networked media sport
Sport beyond television : the internet, digital media and the rise of networked media sport
by 
Hutchins, Brett, 1973-
Format: 
Books
Publication Date 
2012
Excerpt: 
Sport beyond television : the internet, digital media and the rise of networked media sport /
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7. 
Cover image for Social media and public relations : eight new practices for the PR professional
Social media and public relations : eight new practices for the PR professional
by 
Breakenridge, Deirdre.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media and public relations : eight new practices for the PR professional / Breakenridge
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8. 
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
Brand media strategy : integrated communications planning in the digital era / Young, Antony, 1964-
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