2

links -- 2.From CSR pyramids to shared value and beyond: CSR models and frameworks -- Main topics

-- Part I. From inequality to equality -- ch. 2. The business of inequality / George G. Brenkert -- ch. 3

marketing and CSR / Ryan Langan -- 2.The domain of corporate social responsibility and marketing / Jennifer

2

-- Joanne T. Lawrence 2. The Business of Business Is (Responsible) Business -- Danial Malan 3. The United

Pt. 1. Understanding stand out. Stand out -- pt. 2. Stand out in practice. Stand out by paying

2

2

handwashing behaviour change programmes -- Best practice case 2: Fairtrade -- The public sector perspective

-- Values motivation -- Limitations of corporate responsibility frameworks -- 2. The origins of corporate

; Acknowledgments; 1. Introduction: corporate social strategy; Part I. Fundamentals: 2. The ethics of social