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1. 
Cover image for Principles and practice of sport management
Principles and practice of sport management
by 
Masteralexis, Lisa Pike.
Format: 
Books
Publication Date 
2009
Excerpt: 
. McDonald and Carol A. Barr -- Ch. 14. Sport Sales / Stephen M. McKelvey -- Ch. 15. Sport Sponsorship
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2. 
Cover image for Foundations of sport management
Foundations of sport management
by 
Gillentine, Andy.
Format: 
Books
Publication Date 
2009
Excerpt: 
finance / Tom H. Regan & Matthew Bernthal -- Sport marketing / John Clark -- Sponsorship and sales in the
Available: Copies:
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