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1. 
Cover image for Crafting and executing strategy : the quest for competitive advantage: concepts and cases
by 
Thompson, Arthur A., 1940- author.
Format: 
Books
Publication Date 
2020
Excerpt: 
strategy -- Competition in the craft beer industry in 2018 -- Fixer Upper: Expanding the Magnolia Brand
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2. 
Cover image for Strategic management : text and cases
by 
Dess, Gregory G.
Format: 
Books
Publication Date 
2014
Excerpt: 
industry, 2013 -- Is Dippin' Dots frozen out? -- Johnson and Johnson -- Zynga -- The Boston Beer Company
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3. 
Cover image for The portable MBA in strategy
by 
Fahey, Liam, 1951-
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Macroenvironmental analysis : understanding the environment outside the industry / V.K. Narayanan and Liam Fahey -- A
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