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1. 
Cover image for Marketing strategy & management
by 
Phillips, Diane M., author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Marketing strategy & management / Phillips, Diane M., author.
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2. 
Cover image for Marketing strategy : the thinking involved
by 
Hill, Mark E., 1957-
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing strategy : the thinking involved / Hill, Mark E., 1957-
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by 
Jooste, C. J. (Christiaan Johannes), 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
Applied strategic marketing / Jooste, C. J. (Christiaan Johannes), 1947-
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4. 
Cover image for Hospitality business development
by 
Hassanien, Ahmed.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
: Hospitality consumer & product relationship -- ch. 3: Hospitality product and customer -- Learning objectives
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5. 
Cover image for 101 marketing strategies for accounting, law, consulting, and professional services firms
by 
Waugh, Troy.
Format: 
Books
Publication Date 
2004
Excerpt: 
101 marketing strategies for accounting, law, consulting, and professional services firms / Waugh
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6. 
Cover image for Innovation management : strategies, implementation and profits
by 
Afuah, Allan.
Format: 
Regular print
Publication Date 
1998
Excerpt: 
theme. Drawing from his professional and academic experience, Allan Afuah shows the relationship between
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