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Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Brand name products -- South Africa.
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2. 
Cover image for The brand book : how to build a profitable brand : fast, effectively and efficiently
by 
Oosthuizen, Thomas Henry.
Format: 
Books
Publication Date 
2013
Excerpt: 
Brand name products -- South Africa -- Management.
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3. 
Cover image for Brand resilience : managing risk and recovery in a high-speed world
by 
Copulsky, Jonathan R.
Format: 
Books
Publication Date 
2012
Excerpt: 
Brand name products.
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4. 
Cover image for Brand resilience : managing risk and recovery in a high-speed world
by 
Copulsky, Jonathan R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Brand name products.
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5. 
Cover image for War in the boardroom : why left-brain management and right-brain marketing don't see eye-to-eye--and what to do about it
by 
Ries, Al.
Format: 
Books
Publication Date 
2009
Excerpt: 
. Management hates to change a name. Marketing often welcomes a name change -- Ch. 22. Management is bent on
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6. 
Cover image for No such thing as over-exposure : inside the life and celebrity of Donald Trump
by 
Slater, Robert, 1943-2014.
Format: 
Books
Publication Date 
2005
Excerpt: 
billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that
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7. 
Cover image for Big brands, big trouble : lessons learned the hard way
by 
Trout, Jack.
Format: 
Books
Publication Date 
2001
Excerpt: 
Brand name products -- Management.
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8. 
Cover image for Brand warriors : corporate leaders share their winning strategies
by 
Gilmore, Fiona.
Format: 
Books
Publication Date 
1999 1997
Excerpt: 
Brand name products.
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