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1. 
Cover image for Experiential Marketing : integrated theory & strategic application.
Experiential Marketing : integrated theory & strategic application.
by 
Leahy, Rose. Fenton, Pio. Barry, Holly
Format: 
Books
Publication Date 
2022
Excerpt: 
Branding (Marketing)
Available: Copies:
3. 
Cover image for How cool brands stay hot : branding to Generation Y
How cool brands stay hot : branding to Generation Y
by 
Bergh, Joeri van den, 1971-
Format: 
Books
Publication Date 
2013
Excerpt: 
How cool brands stay hot : branding to Generation Y / Bergh, Joeri van den, 1971-
Available: Copies:
4. 
Cover image for How cool brands stay hot : branding to generation Y
How cool brands stay hot : branding to generation Y
by 
Bergh, Joeri van den.
Format: 
Books
Publication Date 
2011
Excerpt: 
How cool brands stay hot : branding to generation Y / Bergh, Joeri van den.
Available: Copies:
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