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1. 
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
by 
Rowles, Daniel.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Frictionless technology -- The distant future -- A guaranteed future predictionPart Two The tactical toolkit08
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2. 
Cover image for Mobile magic : the Saatchi & Saatchi guide to mobile marketing
by 
Eslinger, Tom, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
; Saatchi worldwide. The future of marketing is mobile, with seventy-five percent of the world's population
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3. 
Cover image for Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
by 
Hasen, Jeff, 1958-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- ch. 29 Looking Internationally for Guidance -- ch. 30 Hipcricket Builds for the Future -- pt
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4. 
Cover image for E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
: Planning for emerging markets -- Chapter 13: Implementation issues for e-marketing -- PART 5: FUTURE
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5. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Relevance -- Outcome -- Metrics -- Reach metrics -- Relevance metrics -- Outcome metrics -- The future -- An
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6. 
Cover image for The long tail : how endless choice is creating unlimited demand
by 
Anderson, Chris, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
the future of business does not lie in hits - the high-volume end of a traditional demand curve - but
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