by
George, Richard, 1968- author.
Format:
Books
Publication Date
2014
Excerpt:
marketing environment -- 4. Tourism marketing planning -- 5. Tourism marketing research -- PART 3. Analysing
by
Holloway, J. Christopher.
Format:
Books
Publication Date
2004
Excerpt:
its applications in tourism -- The tourist market -- Tourism product policy -- Pricing the product
by
Middleton, Victor T. C.
MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Format:
Books
Publication Date
2001
Excerpt:
-- marketing mix for tourism services -- Market segmentation for travel and tourism markets -- Product
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
environment. -- 5. Marketing information systems and marketing research. -- 6. Consumer markets and consumer
by
Smith, Stephen L. J., 1946-
Format:
Books
Publication Date
1995
Excerpt:
for all those involved in market planning, consultancy and product assessment in tourism research.