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Heads in beds : hospitality and tourism marketing

Raza, Ivo, 1968-

Format:

Books

Publication Date

2005

Excerpt:

brochures and collateral materials, promotions and public relations, Internet marketing, and several key

Available: Copies:

Marketing for tourism

Holloway, J. Christopher.

Format:

Books

Publication Date

2004

Excerpt:

tourism -- Direct marketing : theory and practice -- Public relations and its uses in the tourism industry

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Marketing in travel and tourism

Middleton, Victor T. C.

MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html

Format:

Books

Publication Date

2001

Excerpt:

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

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Encyclopedia of tourism

Jafari, Jafar.

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0649/99052878-d.html

Format:

Books

Publication Date

2000

Excerpt:

, business travel, convention bureaux, hospitality, marketing, public relations. Cross-referencing helps

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Marketing for hospitality and tourism

Kotler, Philip.

Format:

Books

Publication Date

1999

Excerpt:

products : public relations. -- 17. Professional sales. -- 18. Destination marketing. -- 19. Next year

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