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1. 
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Research -- 7. Marketing Strategy: Market Segmentation and Trends -- 8. Marketing Strategy: Strategies
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2. 
Cover image for Tourism analysis : a handbook
Tourism analysis : a handbook
by 
Smith, Stephen L. J., 1946-
Format: 
Books
Publication Date 
1995
Excerpt: 
. 10. Shadow prices and non-market valuation -- Ch. 11. Impact and evaluation methods.
Available: Copies:
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