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1. 
Cover image for Marketing tourism in South Africa
Marketing tourism in South Africa
by 
George, Richard, 1968- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1104452&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
-- 8. Organisational behaviour in tourism -- PART 4. Implementing the marketing mix strategies -- 9
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2. 
Cover image for The business of tourism management
The business of tourism management
by 
Beech, John G., 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
of the state in tourism / John Jenkins -- 4. Organisational behaviour in tourism businesses / John
Available: Copies:
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