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1. 
Cover image for Managing brand equity : capitalizing on the value of a brand name
Managing brand equity : capitalizing on the value of a brand name
Managing brand equity : capitalizing on the value of a brand name
by 
Aaker, David A.
Sample text http://catdir.loc.gov/catdir/samples/simon031/91010380.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0630/91010380-t.html
Table of contents http://www.gbv.de/dms/hbz/toc/ht003895427.PDF
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/91010380.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/91010380.html
Format: 
Books
Publication Date 
1991
Excerpt: 
Managing brand equity : capitalizing on the value of a brand name / Aaker, David A.
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2. 
Cover image for No such thing as over-exposure : inside the life and celebrity of Donald Trump
No such thing as over-exposure : inside the life and celebrity of Donald Trump
by 
Slater, Robert, 1943-2014.
Table of contents http://catdir.loc.gov/catdir/toc/fy053/2004116294.html
Format: 
Books
Publication Date 
2005
Excerpt: 
billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that
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3. 
Cover image for Encyclopedia of associations : Volume I, National organizations of the U.S.
Encyclopedia of associations : Volume I, National organizations of the U.S.
Encyclopedia of associations : Volume I, National organizations of the U.S.
by 
Gale Research Company.
Format: 
Books
Publication Date 
2002
Excerpt: 
v. 1 part 1, entries 1-10342 -- v. 1 part 2, entries 10343-22486 -- v. 1 part 3, name and keyword
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4. 
Cover image for The question of equality : lesbian and gay politics in America since Stonewall
The question of equality : lesbian and gay politics in America since Stonewall
by 
Deitcher, David.
Format: 
Books
Publication Date 
1995
Excerpt: 
public television documentary series of the same name - the first ever to deal with this subject, and
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Associations, institutions, etc. -- United States -- Directories.
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