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Cover image for Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today

Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today

Peer pressure, wealth signals and consumerism : an analysis of the social branding pressures that influence young women's purchasing decisions of clothing brands today

by

Friedman, Jessica.

Format:

Manuscript

Publication Date

2014

Excerpt:

influence young women's purchasing decisions of clothing brands today / Friedman, Jessica.

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Music and its relevance to brand personality amongst the female youth market

Music and its relevance to brand personality amongst the female youth market

by

Makhuza, Ponatshego.

Format:

Computer file

Publication Date

2015

Excerpt:

Young consumers.

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