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121.

Cover image for Digital marketing

Digital marketing

by

Chaffey, Dave, 1963- author.

Format:

Books

Publication Date

2019

Available: Copies:

122.

Cover image for Strategic management : towards sustainable strategies in Southern Africa

Strategic management : towards sustainable strategies in Southern Africa

by

Louw, Lynette, editor.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2437602&site=ehost-live&scope=site

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Books

Publication Date

2019

Available: Copies:

123.

Cover image for Integrated marketing communication

Integrated marketing communication

Integrated marketing communication

by

Van Heerden, Neels, 1957-

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site

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Books

Publication Date

2019

Available: Copies:

124.

Cover image for Designing your first research proposal : a manual for beginning researchers

Designing your first research proposal : a manual for beginning researchers

by

Vithal, Renuka, author.

Format:

Books

Publication Date

2019

Available: Copies:

125.

Cover image for Interaction design : beyond human-computer interaction

Interaction design : beyond human-computer interaction

by

Sharp, Helen, author.

Format:

Books

Publication Date

2019

Available: Copies:

126.

Cover image for The age of surveillance capitalism : the fight for a human future at the new frontier of power

The age of surveillance capitalism : the fight for a human future at the new frontier of power

by

Zuboff, Shoshana, 1951- author.

Format:

Books

Publication Date

2019

Available: Copies:

127.

Cover image for Digital gaming and the advertising landscape

Digital gaming and the advertising landscape

by

Hera, Teresa de la, author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site

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Publication Date

2019

Available: Copies:

128.

Cover image for Let's talk about interpersonal communication

Let's talk about interpersonal communication

Let's talk about interpersonal communication

by

Du Plooy-Cilliers, F. (Franzél)

Format:

Books

Publication Date

2019

Available: Copies:

129.

Cover image for The advanced game narrative toolbox

The advanced game narrative toolbox

by

Heussner, Tobias, editor.

https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2029921&site=ehost-live&scope=site

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Publication Date

2019

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130.

Cover image for Research methodology : a step-by-step guide for beginners

Research methodology : a step-by-step guide for beginners

by

Kumar, Ranjit, author.

Format:

Books

Publication Date

2019

Available: Copies:

131.

Cover image for Kellogg on branding in a hyper-connected world

Kellogg on branding in a hyper-connected world

by

Tybout, Alice M. éditeur intellectuel.

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Publication Date

2019

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132.

Cover image for Digital gaming and the advertising landscape

Digital gaming and the advertising landscape

Digital gaming and the advertising landscape

by

Hera, Teresa de la Verfasser.

Volltext kostenfrei
https://nbn-resolving.org/urn:nbn:de:101:1-2021022513203946833266
https://d-nb.info/1228110131/34
https://www.degruyter.com/books/9789048538676

Format:

Electronic Resources

Publication Date

2019

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Author

Maritz, C. J. (C. Janse)

(32)

Affinity Advertising and Publishing.

(15)

(11)

(10)

Heller, Steven.

(8)

Independent Institute of Education. Vega School

(8)

Kotler, Philip.

(8)

Aaker, David A.

(7)

Keller, Kevin Lane, 1956-

(6)

Kotler, Philip, author.

(6)

(6)

Strydom, J. W. (Johan Wilhelm), 1952-

(6)

Wegner, Trevor.

(6)

Ambrose, Gavin, author.

(5)

Du Plooy-Cilliers, F. (Franzél)

(5)

Evening, Martin.

(5)

(5)

Lindström, Martin, 1970-

(5)

(5)

Norman, Donald A.

(5)

Onstott, Scott, author.

(5)

The Independent Institute of Education (Vega School)

(5)

Adams, Douglas, 1952-2001.

(4)

Advertising Media Association of South Africa.

(4)

Ambrose, Gavin.

(4)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Chaffey, Dave, 1963- author.

(4)

(4)

Denzin, Norman K.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

Freeman, Michael, 1945-

(4)

Harris, Paul, 1971-

(4)

Hill, Charles W. L.

(4)

(4)

Langford, Michael, 1933-

(4)

Lincoln, Yvonna S.

(4)

McQuail, Denis.

(4)

Michalko, Michael, 1940-

(4)

(4)

Peters, Thomas J.

(4)

(4)

Robbins, Stephen P., 1943-

(4)

Steinberg, Sheila.

(4)

Williams, Richard, 1933-2019, author.

(4)

Achebe, Chinua.

(3)

Adobe Creative Team.

(3)

Aldrich, Winifred.

(3)

Armstrong, Gary (Gary M.)

(3)

(3)

(3)

Beverland, Michael, author.

(3)

Ching, Francis D. K., 1943-

(3)

Cooper, Donald R.

(3)

(3)

De Bono, Edward, 1933-

(3)

Farrell, Joyce, author.

(3)

(3)

Gladwell, Malcolm, 1963-

(3)

(3)

Kapferer, Jean-Noël.

(3)

Kotze, Phillip.

(3)

Louw, M. (Marianne)

(3)

Meyer, Chris, 1961-

(3)

Meyer, Trish, 1961-

(3)

Moodley, Shalina.

(3)

Morrell, Robert.

(3)

Museum of Modern Art (New York, N.Y.)

(3)

Nakamichi, Tomoko.

(3)

Percy, Larry, author.

(3)

Quirk eMarketing (Firm)

(3)

(3)

Rudansky-Kloppers, Sharon.

(3)

Stokes, Rob (eMarketing specialist)

(3)

Tuten, Tracy L., 1967- author.

(3)

Van Heerden, Neels, 1957-

(3)

Zeegen, Lawrence.

(3)

Affinity Advertising & Publishing

(2)

Affirnity Advertising and Publishing

(2)

Allende, Isabel.

(2)

Anton, Kelly Kordes.

(2)

Appignanesi, Richard.

(2)

Arens, William F.

(2)

Armstrong, Gary (Gary M.), author.

(2)

Armstrong, Gary.

(2)

Art Directors Club of Europe.

(2)

Ayres, Ian, 1959-

(2)

Bagraim, Jeffrey, contributor.

(2)

Barfoot, Caroline.

(2)

(2)

Baron, Robert A.

(2)

Barry, Pete (Pete S.)

(2)

Bedbury, Scott.

(2)

(2)

(2)

Bezuidenhout, Rose-Marié.

(2)

Bezuidenhout, Stefan, editor.

(2)

(2)

(2)

Blatner, David.

(2)

(2)

Bosman, Herman Charles, 1905-1951.

(2)

Bowerman, Bruce L.

(2)

(2)

Brown, Richard, 1971-

(2)

(2)

Buhlungu, S. (Sakhela)

(2)

Burtenshaw, Ken.

(2)

Butler, Judith, 1956-

(2)

Calvert, Sheena.

(2)

Cant, M. C. (Michael Colin), 1957-

(2)

(2)

Clayton, Cherry.

(2)

Clements, James P.

(2)

Conrad, Joseph, 1857-1924.

(2)

Cronje, G. J. de J.

(2)

Csikszentmihalyi, Mihaly.

(2)

Cunningham, Nicole author.

(2)

Daft, Richard L.

(2)

Daly, Niki, author.

(2)

Daniel, John, 1944-2014.

(2)

(2)

Derakhshani, Dariush, author.

(2)

Derakhshani, Randi, author.

(2)

Donnelly, James H.

(2)

Drewniany, Bonnie L.

(2)

Dru, Jean-Marie.

(2)

Du Plessis, Erik.

(2)

Du Plooy, Gertruida M.

(2)

Du Plooy-Cilliers, F. (Franzél), author.

(2)

(2)

Duncan, Tom (Thomas R.)

(2)

Durban Art Gallery.

(2)

Durrheim, Kevin.

(2)

(2)

Eckstein, Brenda

(2)

(2)

Economic History Society.

(2)

Elliott, Richard H., author.

(2)

Ellis-Chadwick, Fiona, author.

(2)

Engelbrecht, W.H.

(2)

Erasmus, Barney, 1954-

(2)

Erasmus, Barney.

(2)

Etzel, Michael J.

(2)

(2)

Felton, George, 1947-

(2)

Fenichell, Stephen.

(2)

Fielding, M. L. (Michael L.), author.

(2)

(2)

Ford, John C., 1949-

(2)

(2)

(2)

Frank, Robert H.

(2)

(2)

George, Jennifer M.

(2)

Gido, Jack, 1945-

(2)

(2)

Grant, Robert M., 1948- author.

(2)

Greenberg, Jerald.

(2)

Greenwald, Martin L., 1943-

(2)

Grieshaber, James.

(2)

(2)

Hallett, George.

(2)

Harris, Paul, 1971- author.

(2)

Hartley, Colin.

(2)

Hathorn, Tobias.

(2)

Heussner, Tobias, author.

(2)

Higson-Smith, Craig, 1969-

(2)

Hobbs, Philippa, 1955-

(2)

Hoddinott, Brenda.

(2)

(2)

Human Sciences Research Council.

(2)

Human Sciences Research Council. Child, Youth and Family Development Research Programme.

(2)

(2)

Hussain, Frahaan.

(2)

Hybels, Saundra.

(2)

International Accounting Standards Board.

(2)

Johnson, Michael, 1964-

(2)

Jones, Gareth R.

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

Jordan, Bradford D.

(2)

Kanuk, Leslie Lazar.

(2)

Kartajaya, Hermawan, 1947- author.

(2)

Kegler, Richard.

(2)

Kelley, Tom, 1955-

(2)

Khoza, Reuel J.

(2)

Kilmer, Rosemary, author.

(2)

Kilmer, W. Otie, author.

(2)

King, Laurie R.

(2)

King, Stephen, 1947-

(2)

(2)

Koekemoer, Ludi.

(2)

Kumar, Ranjit, author.

(2)

Lamb, Charles W.

(2)

Landa, Robin, author.

(2)

Langa, Mandla, 1950-

(2)

(2)

Littman, Jonathan, 1958-

(2)

Louw, Lynette, editor.

(2)

Luttropp, John C.

(2)

Format

(2047)

Electronic Resources

(60)

(38)

(27)

(16)

(15)

Visual Materials

(3)

(2)

Projected graphic

(2)

(1)

(1)

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Material Type

Language

(1914)

(6)

(4)

(4)

(4)

(3)

(3)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

(1)

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Publication Date

Subject

(97)

Branding (Marketing)

(69)

(69)

(44)

Brand name products.

(43)

(41)

(35)

Accounting -- Textbooks.

(33)

(33)

Computer graphics.

(32)

Strategic planning.

(30)

Graphic design (Typography)

(29)

(28)

Internet marketing.

(27)

(26)

Photography -- Digital techniques.

(26)

Commercial art.

(25)

Creative ability in business.

(24)

(24)

Brand name products -- Management.

(23)

Consumer behavior.

(22)

Adobe Photoshop.

(21)

Web sites -- Design.

(21)

Brand name products -- South Africa.

(20)

Creative thinking.

(19)

Drawing -- Technique.

(19)

Marketing -- Management.

(19)

(18)

(17)

Communication in marketing.

(17)

(16)

Marketing research.

(16)

Organizational behavior.

(16)

(15)

Consumers' preferences -- South Africa.

(15)

(15)

Fashion design.

(15)

Handbooks and manuals.

(15)

Computer games -- Design.

(14)

Corporations -- Finance.

(14)

Entrepreneurship.

(14)

Image processing -- Digital techniques.

(14)

Pictorial works.

(14)

Social sciences -- Research -- Methodology.

(14)

Social sciences -- Research.

(14)

Südafrika <Staat>

(14)

Accounting -- Problems, exercises, etc.

(13)

Advertising -- South Africa.

(13)

Aufsatzsammlung.

(13)

(13)

(13)

Computer animation.

(13)

Creative ability.

(13)

Criticism, interpretation, etc.

(13)

Industrial management.

(13)

Success in business.

(13)

Visual communication.

(13)

(12)

Advertising copy.

(12)

Arts graphiques.

(12)

Branding (Marketing) -- South Africa.

(12)

(12)

(12)

(12)

Marketing -- South Africa -- Management.

(12)

Mass media -- South Africa.

(12)

(11)

Corporations -- South Africa.

(11)

(11)

(11)

Problems and exercises.

(11)

(10)

Business enterprises -- Finance.

(10)

(10)

Marketing -- South Africa.

(10)

Photography, Artistic.

(10)

Politics and government

(10)

Race relations.

(10)

Research -- Methodology.

(10)

South Africa -- Politics and government -- 1994-

(10)

Video games -- Design.

(10)

Commercial statistics.

(9)

Computer games -- Programming.

(9)

Customer relations.

(9)

Economic development.

(9)

Economic history.

(9)

English language -- Rhetoric.

(9)

English language.

(9)

(9)

Microeconomics.

(9)

Organizational change.

(9)

Photography -- Lighting.

(9)

Report writing.

(9)

South Africa -- Social conditions -- 1994-

(9)

(9)

Advertising campaigns.

(8)

(8)

(8)

(8)

Business names.

(8)

Decision making.

(8)

Developing countries.

(8)

Human-computer interaction.

(8)

Industrial design.

(8)

Manners and customs.

(8)

(8)

(8)

Organizational effectiveness.

(8)

(8)

Adobe Illustrator (Computer file)

(7)

Adobe InDesign (Electronic resource)

(7)

Advertising -- Psychological aspects.

(7)

Animation (Cinematography)

(7)

Apartheid -- South Africa.

(7)

Art publicitaire.

(7)

Business communication.

(7)

C# (Computer program language)

(7)

Consumer behavior -- South Africa.

(7)

Corporate culture.

(7)

Corporate image.

(7)

English language -- Dictionaries.

(7)

Fashion drawing.

(7)

(7)

Gebrauchsgraphik.

(7)

Interpersonal communication.

(7)

(7)

New business enterprises.

(7)

Popular culture.

(7)

Public relations.

(7)

Small business -- Management.

(7)

Social sciences -- Methodology.

(7)

South Africa -- Race relations.

(7)

Strategisch management.

(7)

Südafrika (Staat)

(7)

Trademarks -- South Africa.

(7)

Visual perception.

(7)

(7)

Advertising -- Brand name products.

(6)

(6)

Beeldende kunsten.

(6)

Computer-aided design.

(6)

Consumers' preferences.

(6)

Detective and mystery stories.

(6)

Dressmaking -- Pattern design.

(6)

Industrial management -- Statistical methods.

(6)

(6)

Macroeconomics.

(6)

Marketing research -- South Africa.

(6)

Oral communication.

(6)

Personnel management -- South Africa.

(6)

Product management.

(6)

Sales promotion.

(6)

Self-actualization (Psychology)

(6)

Social conditions.

(6)

Social responsibility of business.

(6)

Staat Südafrika.

(6)

(6)

Strategisches Management.

(6)

(6)

Type and type-founding.

(6)

Verbraucherverhalten.

(6)

Video recordings for the hearing impaired.

(6)

Web site development.

(6)

Adobe After effects.

(5)

(5)

Advertising layout and typography.

(5)

Art and society.

(5)

Art, Modern -- 20th century.

(5)

(5)

Authors, South African -- 20th century -- Biography.

(5)

(5)

Brand name products -- Case studies.

(5)

Business ethics.

(5)

Business mathematics.

(5)

Clothing trade.

(5)

College readers.

(5)

(5)

Communication in design.

(5)

Communication visuelle.

(5)

(5)

Critical thinking.

(5)

(5)

Decision making -- Statistical methods.

(5)

Documentary films.

(5)

(5)

Economic policy.

(5)

(5)

English language -- Grammar.

(5)

Entrepreneurship -- South Africa.

(5)

Flash (Computer file)

(5)

Grafische vormgeving.

(5)

Interpersonal relations.

(5)

(5)

Layout (Printing)

(5)

(5)

Macroeconomics -- Textbooks.

(5)

Management -- South Africa.

(5)

Mass media and culture.

(5)

Microsoft Excel (Computer file)

(5)

Organizational behavior -- South Africa.

(5)

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