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169.

Pep'd up! selling hope to the bottom of the pyramid : a case study unpacking how a South African retail giant boost consumer engagement and loyalty

Odendaal, Jeanne.

Format:

Manuscript

Publication Date

2014

Excerpt:

retail giant boost consumer engagement and loyalty / Odendaal, Jeanne.

Available: Copies:

170.

What liqour brands have in-store : the impact of liqour brands current in-store presence on female consumer

Damata, Simone.

Format:

Manuscript

Publication Date

2014

Excerpt:

consumer / Damata, Simone.

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171.

Fashion Branding and Consumer Behaviors : Scientific Models

Choi, Tsan-Ming, editor.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=693739

Format:

Books

Publication Date

2014

Excerpt:

Fashion Branding and Consumer Behaviors : Scientific Models / Choi, Tsan-Ming, editor.

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172.

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials

Hendricks, Erin.

Format:

Manuscript

Publication Date

2014

Excerpt:

Guerrilla marketing : exploring its effect on consumer behaviour amongs Cape Town millennials /

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173.

An analysis of how brand reputation affects female consumer choice of cigarette brands

Theron, Candice.

Format:

Manuscript

Publication Date

2014

Excerpt:

An analysis of how brand reputation affects female consumer choice of cigarette brands / Theron

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174.

The effects of sensory branding on consumer purchase intent

Dickens, Brooke.

Format:

Manuscript

Publication Date

2014

Excerpt:

The effects of sensory branding on consumer purchase intent / Dickens, Brooke.

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175.

Consumer culture, modernity and identity

Mathur, Nita, editor of compilation.

Format:

Books

Publication Date

2014

Excerpt:

Consumer culture, modernity and identity / Mathur, Nita, editor of compilation.

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176.

Handbook of research on marketing and corporate social responsibility

Hill, Ronald Paul, editor of compilation.

Format:

Books

Publication Date

2014

Excerpt:

SOCIAL RESPONSIBILITY -- 10.Consumers and CSR understanding: nuances in consumer perceptions of corporate

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177.

Writing useful, accessible, and legally defensible psychoeducational reports

Hass, Michael R.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118205655.jpg

Format:

Books

Publication Date

2014

Excerpt:

Report Legally Defensible? Chapter 3 How Do I Make a Report More Useful to Consumers? Chapter 4 Step by

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178.

Consumer democracy : the marketing of politics

Scammell, Margaret.

Format:

Books

Publication Date

2014

Excerpt:

Consumer democracy : the marketing of politics / Scammell, Margaret.

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179.

The right to health at the public/private divide : a global comparative study

Flood, Colleen M., 1966- (DE-588)138513813

Inhaltsverzeichnis
04 Inhaltsverzeichnis

Format:

Books

Publication Date

2014

Excerpt:

Services Consumers' Rights".

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180.

Social marketing and behaviour change : models, theory and applications

Brennan, Linda L. author.

Format:

Books

Publication Date

2014

Excerpt:

Consumer behavior.

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