Communication in management.

-- Day 10. Marketing communication and creative planning -- Day 11. Advertising and media plan -- Day 12

documentation and working papers -- 12. Audit reports and communication -- 13. Overview of a group audit -- 14

: striving toward adoption ; Constituencies: communicating with communities -- ; Communication principles

Specific Types of Foodservices -- Steps in the Planning Procedure -- The Prospectus: The Planning Team

Advertising and promotion : an integrated marketing communications perspective / Belch, George E

's product and service policies need tightening -- Your company's brand-building and communication skills are

Resources, and Culture -- Leadership and Management -- Planning -- Organizing -- Communication and Decision

-- Managing yourself and your time -- Prospecting -- Planning the sales call -- Sales presentation methods

-based assessment -- Interactive listening and reading -- Foregrounding oral communication -- Foregrounding written

-- Introduction -- The psychology of public relations communication -- Marketing public relations -- The public

Marketing -- Planning.