Search Results for Consumer Behavior.

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13.

Global marketing and advertising : understanding cultural paradoxes

Mooij, Marieke K. de, 1943-

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior -- Cross-cultural studies.

Available: Copies:

14.

Contemporary marketing 2005

Boone, Louis E.

Format:

Books

Publication Date

2005

Excerpt:

. Market segmentation, targeting and positioning -- 9. Consumer behavior -- 10. Business-to-business (B2B

Available: Copies:

15.

Why women shop : secrets revealed

Minahan, Stella.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior.

Available: Copies:

16.

Market-driven thinking : achieving contextual intelligence

Woodside, Arch G.

Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028555.html

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

17.

Let them eat cake : marketing luxury to the masses-as well as the classes

Danziger, Pamela N.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior.

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18.

Irresistible empire : America's advance through twentieth-century Europe

De Grazia, Victoria.

Table of contents http://www.loc.gov/catdir/toc/fy053/2004059943.html
Book review (H-Net) http://www.h-net.org/review/hrev-a0e4e2-aa
Book review (H-Net) http://www.h-net.org/review/hrev-a0e7m2-aa

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior -- Europe -- History -- 20th century.

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19.

Brand hijack : marketing without marketing

Wipperfürth, Alex.

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior.

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20.

Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy

Stinnett, Bill.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019679.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2004019679.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2004019679.html

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior.

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21.

Microeconomics

Pindyck, Robert S.

Format:

Books

Publication Date

2005

Excerpt:

. 2. Producers, consumers, and competitive markets -- Consumer behavior -- Individual and market

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22.

Advertising and promotion : an integrated marketing communications perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2004

Excerpt:

Other Marketing Communication Organizations -- Ch. 4. Perspectives on Consumer Behavior -- PT. 3

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23.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2004

Excerpt:

-- The marketing environment -- Managing marketing information -- Consumer marketing and consumer buyer

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24.

Clued in : how to keep customers coming back again and again

Carbone, Lewis P.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior -- Psychological aspects.

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