Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

Mugging giants : exploring pavement café's as intimate brand models and comparing their brand value against franchised café models

If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategy

Kaleidoscope youth : an explorative study looking at South Africa's brand image amongst tertiary students in a post-apartheid society

Managing the spread of HIV/AIDS in South Africa : an exploration study highlighting the role that perception and awareness play on the generic ARV's usage

Hey, what board is that? : an auto/ethnographic exploration : the trends and purchase desicions among longboarders and the benefits for brands who facilitate them

Social media analytics : effective tools for building, intrepreting, and using metrics

Happy customers everywhere : how your business can profit from the insights of positive psychology

Brandstorm : surviving and thriving in the new consumer-led marketplace

Marketing in the age of Google : your online strategy IS your business strategy