Search Results for Consumers.

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265.

Handbook of developments in consumer behaviour

Wells, Victoria.

Format:

Books

Publication Date

2012

Excerpt:

Handbook of developments in consumer behaviour / Wells, Victoria.

Available: Copies:

266.

Brandstorm : surviving and thriving in the new consumer-led marketplace

Nickles, Elizabeth.

Format:

Books

Publication Date

2012

Excerpt:

Brandstorm : surviving and thriving in the new consumer-led marketplace / Nickles, Elizabeth.

Available: Copies:

267.

Marketing in the age of Google : your online strategy IS your business strategy

Fox, Vanessa, 1972-

Format:

Books

Publication Date

2012

Excerpt:

strategy can have a dramatic impact on how consumers interact with that business. But even more importantly

Available: Copies:

268.

Luxury brand management : a world of priviledge

Chevalier, Michel, 1943-

Format:

Books

Publication Date

2012

Excerpt:

Consumer -- New Customer Expectations -- New Customer Behaviors -- Are Clients from Different Nationalities

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269.

Leading edge marketing research : 21st-century tools and practices

Kaden, Robert J.

Format:

Books

Publication Date

2012

Excerpt:

/ Joseph Plummer, James Forr, Katje Bressette -- 11: Crowdsourcing and Consumer Insights / Robin Pentecost

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270.

Product innovation toolbox : a field guide to consumer understanding and research

Beckley, Jacqueline H.

Format:

Books

Publication Date

2012

Excerpt:

Product innovation toolbox : a field guide to consumer understanding and research / Beckley

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271.

Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

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272.

Brand management : Principles and Practices

Dutta, Kirti.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1409/2012406408-t.html

Format:

Books

Publication Date

2012

Excerpt:

. III UNDERSTANDING CONSUMERS AND MARKETS -- 7. Consumer Behaviour and Brand Buying Decisions -- About

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273.

Reactive power compensation : a practical guide

Hofmann, Wolfgang, 1945-

Table of contents http://d-nb.info/1025735811/04

Format:

Books

Publication Date

2012

Excerpt:

Basics of reactive power -- Reactive power consumers -- Effect of reactive power on electricity

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274.

Principles of marketing

Kotler, Philip.

Format:

Books

Publication Date

2012

Excerpt:

Consumers -- pt. 3. Designing a Customer-Driven Strategy and Mix -- pt. 4. Extending Marketing.

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275.

Relationship marketing and customer relationship management

Berndt, Adele.

Format:

Books

Publication Date

2012

Excerpt:

Consumer satisfaction.

Available: Copies:

276.

Cover image for In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer

Mpendukana, Sibonile.

Format:

Manuscript

Publication Date

2012

Excerpt:

In social media we trust : what can brands and consumer interactions on facebook, in case the

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