Whatever floats your news, Bro : investigating how and why the youth experience, relate and react to the news brand identities of a traditional news provider as compared to a new media news provicer

Dress to impress : an investigation into the role of the selfie and the vlog in the personal brand building of female South African micro celebrities

Drag me to Beefcakes : an exploration of drag, place, brand identity and intderance [sic]

Fit, fabulous and probably fake : the influence of Instagram on women's self-perception and self-worth

The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africa

An investigation into American Apparel's identying [sic] as a socially conscious fashion brand and how this can be replicated in South Africa

Jungle fever : an investigation of the generational perceptions of interracial relationships in South Africa and how these relationships are portrayed in South African cinema vs the reality of these relationships

The lady and the wine : how can 'multi-focal' farms enhance engagement to build positive brand-customer relationships around lifestyle experiences?

Laugh it off : a healthy brand analysis

Lights, camera, township : the authenticity of the LaGuGu Township Tour, seen through a Nikon lens

Loyalty vs deception : the truth behind 'organic' and 'free-range' brand labels

Mall magic : how the design of a mall tricks our senses into spending more : how does sensory branding operate within the sensory context of the Canal Walk shopping mall?