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1225. 
Cover image for Cutting edge advertising : how to create the world's best print for brands in the 21st century
by 
Aitchison, Jim.
Format: 
Books
Publication Date 
2004
Excerpt: 
Cutting edge advertising : how to create the world's best print for brands in the 21st century /
Available: Copies:
1226. 
Cover image for Effective advertising : understanding when, how, and why advertising works
by 
Tellis, Gerard J., 1950-
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
Effective advertising : understanding when, how, and why advertising works / Tellis, Gerard J
Available: Copies:
1227. 
Cover image for The one show : advertising's best print, design, radio and TV. Volume 26.
by 
Smith, Bob.
Format: 
Books
Publication Date 
2004
Excerpt: 
The one show : advertising's best print, design, radio and TV. Volume 26. Smith, Bob.
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by 
Malatjie, Seefane.
Format: 
Manuscript
Publication Date 
2004
Excerpt: 
Mass communication and advertising : the power of influencial communication / Malatjie, Seefane.
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by 
De Bruyne, Nicholas.
Format: 
Manuscript
Publication Date 
2004
Excerpt: 
Propaganda and forced advertising in contemporary South African society / De Bruyne, Nicholas.
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by 
Van der Hoven, Ulrike.
Format: 
Manuscript
Publication Date 
2004
Excerpt: 
Contemporary trends in the field of South African art and design : sex in advertising / Van der
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1231. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
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1232. 
Cover image for The end of advertising as we know it
by 
Zyman, Sergio.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
The end of advertising as we know it / Zyman, Sergio.
Available: Copies:
by 
Dotz, Warren.
Format: 
Books
Publication Date 
2003
Excerpt: 
Meet Mr. Product : the art of the advertising character / Dotz, Warren.
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1234. 
Cover image for One show interactive : advertising's best interactive and new media. Vol. VI
by 
Swanepoel, Kevin.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
One show interactive : advertising's best interactive and new media. Vol. VI / Swanepoel, Kevin.
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1235. 
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Format: 
Books
Publication Date 
2003
Excerpt: 
The future of advertising : new media, new clients, new consumers in the post-television age /
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1236. 
Cover image for The 41st D & AD annual of the best in British and international design and advertising 2003.
by 
British Design & Art Direction (Association)
Format: 
Books
Publication Date 
2003
Excerpt: 
The 41st D & AD annual of the best in British and international design and advertising 2003.
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