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1. 
Cover image for Strategic management : concepts and cases
by 
David, Fred R.
Format: 
Books
Publication Date 
2007
Excerpt: 
strategies: marketing, finance/accounting, R & D, and MIS issues -- Part 4: Strategy evaluation -- Strategy
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by 
Fullerton, Sam.
Format: 
Books
Publication Date 
2007
Excerpt: 
decisions in sports marketing -- Pricing decisions in sports marketing -- Developing a promotional strategy
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3. 
Cover image for International business : competing in the global marketplace
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2007
Excerpt: 
International business : competing in the global marketplace / Hill, Charles W. L.
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4. 
Cover image for Packaging makeovers : graphic redesign for market change
by 
King-Gordon, Stacey.
Format: 
Books
Publication Date 
2007
Excerpt: 
inevitable and expensive part of doing business that can have vast ramifications. So while redesigns are
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5. 
Cover image for New venture creation : entrepreneurship for the 21st century
by 
Timmons, Jeffry A.
Format: 
Books
Publication Date 
2007
Excerpt: 
New business enterprises -- Handbooks, manuals, etc.
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6. 
Cover image for Handbook of marketing research methodologies for hospitality and tourism
by 
Nykiel, Ronald A.
Format: 
Books
Publication Date 
2007
Excerpt: 
. Applying research to brand strategy -- ch. 14. Applying research to pricing strategy -- ch. 15. Applying
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7. 
Cover image for The Wiley guide to project, program & portfolio management
by 
Morris, Peter W. G.
Format: 
Books
Publication Date 
2007
Excerpt: 
Business planning.
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8. 
Cover image for Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
Introduction to business management / Du Toit, G. S. (Gawie S.)
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by 
Thompson, Arthur A., 1940-
Format: 
Books
Publication Date 
2007
Excerpt: 
Crafting and executing strategy : the quest for competitive advantage : concepts and cases /
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10. 
Cover image for Business marketing management : B2B
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2007
Excerpt: 
Business marketing management : B2B / Hutt, Michael D.
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11. 
Cover image for Strategic management : an integrated approach
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2007
Excerpt: 
Business planning -- United States -- Case studies.
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by 
Millmore, Mike.
Format: 
Books
Publication Date 
2007
Excerpt: 
This new text successfully integrates HR strategy with the overall business strategy, examining
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