741 Results Found Subscribe to search results
000000000000IIE
Print
337. 
Cover image for Brand society : how brands transform management and lifestyle
by 
Kornberger, Martin, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
between producers and consumers in a way that is rapidly transforming our economy and society. Using an
Available: Copies:
338. 
Cover image for Relationship marketing : a consumer experience approach
by 
Baron, Steve.
Format: 
Books
Publication Date 
2010
Excerpt: 
Relationship marketing : a consumer experience approach / Baron, Steve.
Available: Copies:
by 
Darroch, Jenny.
Format: 
Books
Publication Date 
2010
Excerpt: 
, Generating and Managing Ideas * Conclusions. -- Introduction * The Context: The Consumers' Perspective, The
Available: Copies:
340. 
Cover image for Neuromarketing : exploring the brain of the consumer
by 
Zurawicki, Leon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Neuromarketing : exploring the brain of the consumer / Zurawicki, Leon.
Available: Copies:
341. 
Cover image for Interpreting consumer choice : the behavioral perspective model
by 
Foxall, G. R.
Format: 
Books
Publication Date 
2010
Excerpt: 
Interpreting consumer choice : the behavioral perspective model / Foxall, G. R.
Available: Copies:
342. 
Cover image for The automotive industry in a era of eco-austerity : creating an industry as if the planet mattered
by 
Wells, P. E. (Peter E.), 1959-
Format: 
Books
Publication Date 
2010
Excerpt: 
technologies and business concepts, grounded in the distinct needs of different places and consumers, will be
Available: Copies:
343. 
Cover image for Connecting knowledge and performance in public services : from knowing to doing
by 
Walshe, Kieran.
Format: 
Books
Publication Date 
2010
Excerpt: 
information Steven Van de Walle and Wouter Van Dooren; 4. Citizens, users or consumers: the voice of the
Available: Copies:
344. 
Cover image for Shopping : social and cultural perspectives
by 
Shaw, Jenny, 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumers -- History.
Available: Copies:
345. 
Cover image for The objects of affection : semiotics and consumer culture
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2010
Excerpt: 
The objects of affection : semiotics and consumer culture / Berger, Arthur Asa, 1933-
Available: Copies:
346. 
Cover image for Intermediate microeconomics : a modern approach
by 
Varian, Hal R.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Risky assets -- Consumer's surplus -- Market demand -- Equilibrium -- Auctions -- Technology -- Profit
Available: Copies:
347. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
their own set of online influencers, craft stories that will resonate with these consumers and spread
Available: Copies:
348. 
Cover image for Consumer behavior & marketing strategy
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2010
Excerpt: 
Consumer behavior & marketing strategy / Peter, J. Paul.
Available: Copies:
Limit Search Results
Access Level
Author
Language
Subject
Item Available