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121. 
Cover image for Faith-based marketing : the guide to reaching 140 million Christian consumers
by 
Stielstra, Greg.
Format: 
Books
Publication Date 
2009
Excerpt: 
Firms. -- Public Relations Firms. -- Film and Video Production. -- Music Festivals. -- Churches
Available: Copies:
122. 
Cover image for New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
by 
Griffin, Andrew.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
123. 
Cover image for Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Promotion Chapter 17: Public Relations, Publicity, and Corporate Advertising Chapter 18: Personal Selling
Available: Copies:
124. 
Cover image for The new influencers : a marketer's guide to the new social media
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer relations.
Available: Copies:
125. 
Cover image for Marketing management
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Managing mass communications : advertising, sales promotions, events and experiences, and public relations
Available: Copies:
126. 
Cover image for Brands and branding
by 
Clifton, Rita.
Format: 
Books
Publication Date 
2009
Excerpt: 
Allen and John Simmons -- Brand communications / Paul Feldwick -- The public relations perspective on
Available: Copies:
127. 
Cover image for PR strategy and application : managing influence
by 
Coombs, W. Timothy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations -- Problems, exercises, etc.
Available: Copies:
128. 
Cover image for The library PR handbook : high-impact communications
by 
Gould, Mark R.
Format: 
Books
Publication Date 
2009
Excerpt: 
Libraries -- Public relations -- Handbooks, manuals, etc.
Available: Copies:
129. 
Cover image for International communications strategy : developments in cross-cultural communications, PR and social media
by 
Cambie, Silvia.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations.
Available: Copies:
by 
Sevier, Robert A. (Robert Allen), 1955-
Format: 
Books
Publication Date 
2008
Excerpt: 
Universities and colleges -- Public relations -- United States.
Available: Copies:
131. 
Cover image for The assault on reason
by 
Gore, Al, 1948-
Format: 
Books
Publication Date 
2008 2007
Excerpt: 
Public relations and politics -- United States.
Available: Copies:
132. 
Cover image for Business management : a contemporary approach
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Marketing management -- Human resource management -- Information management -- Public relations
Available: Copies:
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