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25. 
Cover image for Marketing management and strategy
by 
Doyle, Peter, 1943-2003.
Format: 
Books
Publication Date 
2002
Excerpt: 
marketing mix -- Strategic market planning -- Market dynamics and competitive strategy -- Building
Available: Copies:
26. 
Cover image for Strategic management in action
by 
Coulter, Mary K.
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic planning.
Available: Copies:
27. 
Cover image for Leading the revolution : how to thrive in turbulent times by making innovation a way of life
by 
Hamel, Gary.
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic planning.
Available: Copies:
28. 
Cover image for Management principles : a contemporary edition for Africa
by 
Brevis, Tersia, 1967-
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Managing in a changing environment -- pt. 2. Planning. Planning: an overview -- Strategic planning -- Goal
Available: Copies:
29. 
Cover image for Fundamental accounting principles
by 
Larson, Kermit D.
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
. Process cost accounting -- 22. Cost allocation and performance measurement -- pt. VII. Cost planning and
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30. 
Cover image for Social marketing : improving the quality of life
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2002
Excerpt: 
Strategic Marketing Planning Process -- Ch. 3. Discovering Keys to Success -- Pt. II. Analyzing the Social
Available: Copies:
31. 
Cover image for Information technology for management : transforming business in the digital economy
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2002
Excerpt: 
Technologies: Concepts and Management -- 3. Strategic Information Systems for Competitive Advantage -- Pt. II
Available: Copies:
32. 
Cover image for Applications of case study research
by 
Yin, Robert K.
Format: 
Books
Publication Date 
2002
Excerpt: 
Prevention Examples. 6. Transforming a Business Firm Through Strategic Planning. 7. Sheriff's Combined Auto
Available: Copies:
33. 
Cover image for The business of event planning : behind-the-scenes secrets of successful special events
by 
Allen, Judy, 1952-
Format: 
Books
Publication Date 
2002
Excerpt: 
The business of event planning : behind-the-scenes secrets of successful special events / Allen
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by 
Whittington, Richard, 1958-
Format: 
Books
Publication Date 
2001
Excerpt: 
Strategic planning.
Available: Copies:
35. 
Cover image for Quality planning and analysis : from product development through use
by 
Gryna, Frank M.
Format: 
Books
Publication Date 
2001
Excerpt: 
Quality planning and analysis : from product development through use / Gryna, Frank M.
Available: Copies:
36. 
Cover image for Strategy and the business landscape. core concepts
by 
Ghemawat, Pankaj.
Format: 
Books
Publication Date 
2001
Excerpt: 
Strategic planning.
Available: Copies:
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