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1. 
Cover image for Becoming a public relations writer : a writing process workbook for the profession
by 
Smith, Ronald D., 1948-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Newsletters and corporate reports -- Direct-mail appeals -- Public relations advertising -- Speeches and
Available: Copies:
2. 
Cover image for Strategic communications for nonprofits : a step-by-step guide to working with the media
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Chapters online : graphics, advertising, and evaluation.
Available: Copies:
3. 
Cover image for Statistical methods in e-commerce research
by 
Jank, Wolfgang, 1970-
Format: 
Books
Publication Date 
2008
Excerpt: 
Statistical challenges in Internet advertising / Deepak Agarwal -- How has e-commerce research
Available: Copies:
4. 
Cover image for Political science research methods
by 
Johnson, Janet Buttolph, 1950-
Format: 
Books
Publication Date 
2008
Excerpt: 
15 -- Effects of Campaign Advertising on Voters 17 -- Research on Public Support for U.S. Foreign
Available: Copies:
5. 
Cover image for The role of social science in law
by 
Mertz, Elizabeth.
Format: 
Books
Publication Date 
2008
Excerpt: 
Seidman Diamond (1989), "Using psychology to control law : from deceptive advertising to criminal
Available: Copies:
6. 
Cover image for The world of fashion
by 
Diamond, Jay.
Format: 
Books
Publication Date 
2008
Excerpt: 
sources for retailers -- The fashion retailer -- Advertising, special events, publicity, and visual
Available: Copies:
7. 
Cover image for Portfolio class with Clare :-)
by 
McNally, Clare.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising -- Vocational guidance.
Available: Copies:
8. 
Cover image for Personality not included : why companies lose their authenticity--and how great brands get it back
by 
Bhargava, Rohit.
Format: 
Books
Publication Date 
2008
Excerpt: 
. Although many organizations hide their personality behind layers of packaged messaging and advertising
Available: Copies:
9. 
Cover image for DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Format: 
Books
Publication Date 
2008
Excerpt: 
commonsense introduction to the topics of digital media, online marketing, and advertising, all written in a
Available: Copies:
10. 
Cover image for Annie Leibovitz at work
by 
Leibovitz, Annie, 1949-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Advertising -- Al Sharpton -- Arnold Schwarzenegger -- Dance -- Demi Moore -- Performance -- Peak performance
Available: Copies:
Format: 
Books
Publication Date 
2008
Excerpt: 
Affinity Advertising and Pub.,
Available: Copies:
12. 
Cover image for Guerrilla publicity : hundreds of sure-fire tactics to get maximum sales for minimum dollars
by 
Levinson, Jay Conrad.
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising campaigns.
Available: Copies:
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