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817. 
Cover image for Brand sense : how to build powerful brands through touch, taste, smell, sight & sound
Brand sense : how to build powerful brands through touch, taste, smell, sight & sound
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- Psychological aspects.
Available: Copies:
818. 
Cover image for Marketing to moviegoers : a handbook of strategies used by major studios and independents
Marketing to moviegoers : a handbook of strategies used by major studios and independents
by 
Marich, Robert.
Format: 
Books
Publication Date 
2005
Excerpt: 
plan - including creating advertising materials, buying advertising for multimedia campaigns, mounting
Available: Copies:
819. 
Cover image for Brand sense : build powerful brands through touch, taste, smell, sight, and sound
Brand sense : build powerful brands through touch, taste, smell, sight, and sound
by 
Lindström, Martin, 1970-
Sample text http://catdir.loc.gov/catdir/enhancements/fy0641/2004056438-s.html
Table of contents http://catdir.loc.gov/catdir/toc/fy052/2004056438.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0631/2004056438-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- Psychological aspects.
Available: Copies:
820. 
Cover image for Superbrands : an insight into many of South Africa's strongest brands
Superbrands : an insight into many of South Africa's strongest brands
Superbrands : an insight into many of South Africa's strongest brands
by 
Sadler, Eamonn.
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- Brand name products -- South Africa.
Available: Copies:
821. 
Cover image for Kellogg on branding : the marketing faculty of the Kellogg School of Management
Kellogg on branding : the marketing faculty of the Kellogg School of Management
by 
Tybout, Alice M.
Table of contents http://catdir.loc.gov/catdir/toc/ecip059/2005007457.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016292713&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005007457-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Brand portfolio strategy / Tim Calkins -- Building brands through effective advertising / Brian
Available: Copies:
822. 
Cover image for The work of director Jonathan Glazer
The work of director Jonathan Glazer
by 
Glazer, Jonathan.
Format: 
Video disc
Publication Date 
2005
Excerpt: 
Television advertising -- Production and direction.
Available: Copies:
823. 
Cover image for The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
The effect of fast food advertisment on children aged 7-9 in the Durban area and the lure of free toys
by 
Payne, Joanne.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
Advertising and children -- South Africa -- Durban.
Available: Copies:
824. 
Cover image for Marketing communications : theory and applications
Marketing communications : theory and applications
Marketing communications : theory and applications
by 
Rossiter, John R.
Format: 
Books
Publication Date 
2005
Excerpt: 
Positioning (Advertising)
Available: Copies:
825. 
Cover image for Marketing for tourism
Marketing for tourism
by 
Holloway, J. Christopher.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- The sales function -- Tourism advertising -- The travel brochure -- Sales promotion for travel and
Available: Copies:
826. 
Cover image for Design your own : e-shop : creating and promoting successful small business sites
Design your own : e-shop : creating and promoting successful small business sites
Design your own : e-shop : creating and promoting successful small business sites
by 
Holzschlag, Molly E.
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet advertising.
Available: Copies:
827. 
Cover image for Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands
Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands
by 
Lindström, Martin, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004015555.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2004015555-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004015555-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and children.
Available: Copies:
828. 
Cover image for Electronic commerce 2004 : a managerial perspective
Electronic commerce 2004 : a managerial perspective
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2004
Excerpt: 
relationship management -- 5. Online advertising -- -- pt. 3. Business-to-business e-commerce -- 6. Company
Available: Copies:
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Belch, George E. (George Edward), 1951-
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